How should we measure CX? Experience metrics can be granular task oriented logs or qualitative subjective reports, all the way to an index of every step of the entire journey map’s impact on business goals and outcomes. Joins us for a deep conversation on what matters and how to determine if an organization is fulfilling its mission.
|Olof Schybergson, Chief Experience Officer, Accenture Interactive|
|Harley Manning, Vice President, Research Director, Forrester Research|
|Rebecca Flavin, Global Chief Experience Officer, Ogilvy Consulting|
|Chris Finlay, Chief Growth Officer, Otabo|