10 Trends for 2020 |

4A's Member

Carat outlines ten consumer, media, and technology trends for 2020 and what they mean for brands.

Technology, Media, and Telecommunications Predictions 2020

Research Services

Deloitte predicts the top trends that will affect the tech, media, and telecommunications industries in the new year.

2020 Trends – IAB Europe Brand Advertising Topics |

Research Services

IAB Europe names its predictions of brand advertising topics for 2020, which include mindful marketing, audio advertising, and personalized experience. Check out the other advertising topics, plus predictions from IAB’s Programmatic Trading Committee and Research Committee.

20 Big Ideas That Will Change Your World in 2020

4A's Partnerships

LinkedIn predicts the top 20 trends for 2020 on topics including the environment, economies, and the workplace.

Mexico: Reaching the Consumer and Distributing a Product |

Research Services

Santander reports on strategies to reach consumers in Mexico and insights on product distribution in the country.

Tech & Media Outlook 2020 |

Research Services

Activate identifies and evaluates the most important trends for tech and media in the coming year.

B2B Enters the Experience Era | 2020 Data-Driven Marketing & Advertising Outlook |

Research Services

Dun & Bradstreet surveyed B2B marketers and their agencies around the world to better understand how B2B brands approach data-driven marketing.

Facebook’s Structure For Success Webinar for 4A’s Media Agencies |

This webinar was presented by Facebook’s Caitlin Chittom and Matt Barbarasch to the 4A’s Mid-Sized Agency Media Directors Committee.  It was designed to give 4A’s media agencies all the information they need to run successful campaigns across the Facebook family of apps. This webinar went over the most important factors for campaign success, and walked […]

Getting Media Right: Marketing in Motion

Research Services

Kantar shares results of its survey of 500 senior marketing leaders to examine the opportunities, challenges, and trends facing the industry and provide practical implications for getting media right.

2019 Tech Trends Report

Research Services

The Future Today Institute forecasts emerging technology trends that will influence the advertising, public relation, media, and journalism industries in the year ahead.

The Data Game: Obstacles or Opportunities for Media Sellers and Advertisers |

Research Services

Read this report from Advertiser Perceptions to learn what advertising decision makers think about data, measurement, and research tools.

Global Entertainment and Media Outlook 2019-2023 |

Research Services

PwC provides trends, ad spending, and forecasts for major media in this global report.