Carat outlines ten consumer, media, and technology trends for 2020 and what they mean for brands.
Deloitte predicts the top trends that will affect the tech, media, and telecommunications industries in the new year.
IAB Europe names its predictions of brand advertising topics for 2020, which include mindful marketing, audio advertising, and personalized experience. Check out the other advertising topics, plus predictions from IAB’s Programmatic Trading Committee and Research Committee.
LinkedIn predicts the top 20 trends for 2020 on topics including the environment, economies, and the workplace.
Santander reports on strategies to reach consumers in Mexico and insights on product distribution in the country.
Activate identifies and evaluates the most important trends for tech and media in the coming year.
Dun & Bradstreet surveyed B2B marketers and their agencies around the world to better understand how B2B brands approach data-driven marketing.
This webinar was presented by Facebook’s Caitlin Chittom and Matt Barbarasch to the 4A’s Mid-Sized Agency Media Directors Committee. It was designed to give 4A’s media agencies all the information they need to run successful campaigns across the Facebook family of apps. This webinar went over the most important factors for campaign success, and walked […]
Kantar shares results of its survey of 500 senior marketing leaders to examine the opportunities, challenges, and trends facing the industry and provide practical implications for getting media right.
The Future Today Institute forecasts emerging technology trends that will influence the advertising, public relation, media, and journalism industries in the year ahead.
Read this report from Advertiser Perceptions to learn what advertising decision makers think about data, measurement, and research tools.
PwC provides trends, ad spending, and forecasts for major media in this global report.