Read Vladimir Jones’ newest article to learn more about consumers who play video games, as well how gaming is fostering a sense of belonging during the ongoing coronavirus pandemic.
Deloitte predicts the top trends that will affect the tech, media, and telecommunications industries in the new year.
Acosta examines how and why consumers use mobile devices and digital tools for grocery shopping.
Duke’s semi-annual survey collects the opinions of top marketers to predict the future of markets, track marketing spending, and improve the value of marketing in firms and society. Impact of COVID-19 on marketing departments are included.
Pixalate analyzes how programmatic advertisers are reallocating investments in response to the COVID-19 crisis in this report series.
We’ve all been inundated with a seemingly endless array of information about the coronavirus, which has had a profound impact on all aspects of our lives – including media consumption. The team at Camelot Strategic Marketing & Media has pulled together many of the more relevant articles and analyses from our media and research partners […]
The MPAA shares international and U.S./Canada box office sales, top films, moviegoer and home viewer demographics, and more in its annual report.
Pixalate uncovered 564 apps that have characteristics that appear to be consistent with apps removed from the Google Play Store due to “disruptive ads”. Read about the most popular apps and biggest developers that were delisted.
Pixalate updates programmatic buyers and sellers on the latest trends around the IAB Tech Lab’s app-ads.txt and ad.txt initiatives.
Pixalate provides a deep-dive into the risks–ad fraud, privacy, national security–that stem from the mobile app ecosystem.
Check out Datareportal, We Are Social, and Hootsuite’s global report chock full of statistics on Internet, social media, and mobile usage and behaviors.
PubMatic has released its annual digital U.S. and global ad expenditure report.