Carat outlines ten consumer, media, and technology trends for 2020 and what they mean for brands.
Deloitte predicts the top trends that will affect the tech, media, and telecommunications industries in the new year.
Activate identifies and evaluates the most important trends for tech and media in the coming year.
The Consumer Technology Association provides insights into the top consumer electronics gifts for this holiday season, as well as holiday shopping behaviors.
Piper Jaffray releases its semi-annual report featuring teen shopping behaviors, spending patterns, and top fashion & beauty and restaurant brands.
Gen Z turns to mobile to satisfy their need for all-day entertainment, according to new research from Whistle.
Samsung Ads provides insight into the Total TV Watcher—those who watch content from streaming, cable, satellite, and even antennas—and guidance on how advertisers can be successful in the evolving TV landscape.
Mintel explores TV advertising conditions in Canada with information on popular TV ad formats, commercial avoidance, video ads by platform, and the appeal of movie and TV show ads.
TVSquared examines direct-to-consumer brand advertising to see what’s working, what’t not, and best practices to make more effective TV ads.
The Pew Research Center provides the latest audience habits, viewership/readership, revenue (including ad revenue), and more for key segments of the news media.
PwC provides trends, ad spending, and forecasts for major media in this global report.
The 4A’s has just published Measurement Priorities: The Agency Perspective, the collective points of views across top research leaders throughout the network media agencies. The discussion centers around what a new media measurement solution should include and identifies the agency priorities for a new solution. The industry is at a crossroads when it comes to […]