Accelerating the Pace of Change: AI Announcements from OpenAI and Google

The recent announcements from OpenAI and Google signify an acceleration in the pace of change and the transformation of the advertising landscape with models increasingly becoming multi-modal and agentic. These updates point to a future where AI’s role in advertising becomes even more pervasive and impactful. To understand what these announcements mean and learn more about their implications for agencies, download our latest guidance.

DOWNLOAD THE GUIDANCE

Visit the 4As AI Hub for More