Our Programs
The 4As Foundation creates pathways for talent through mentorship, career development, scholarships, and industry access opportunities.
MAIP
MAIP prepares the next generation of talent for careers in advertising, marketing, media, and creative industries through mentorship, training, and paid opportunities.
MAIP Interested Students
Looking to shake up the Advertising/Marketing industry? We’re looking for trailblazers like you! Learn more about MAIP and how to apply.
Frequently Asked Questions
Find answers about eligibility, applications, deadlines, internships, mentorship, and other details about MAIP and the 4As Foundation.
Our Mission in Action
Since 1997, the 4As Foundation has provided more than $4 million dollars in awards, grants and scholarships to deserving students studying advertising, marketing, media, creative arts and public relations.
Our mission is to prepare, connect and propel inclusive talent into transformative careers, fueling the innovation pipeline that shapes the future of advertising, marketing and media.
We aim to be the advertising industry’s most trusted accelerator of inclusive, future-ready creative talent, powering innovation and equity across every corner of marketing, media and technology.
MAIP, our cornerstone program, centers on access and equity, expanding opportunities for historically underrepresented talent in advertising. It prioritizes development and empowerment through training, mentorship and community support that help fellows thrive long-term. Underpinning everything is a commitment to inclusion and belonging, strengthened by a vibrant alumni network and partnerships that advance an equitable future for the industry.
Featured News
Stay up to date with the latest announcements, program updates, success stories, and industry insights from the 4As Foundation and MAIP community.
Featured Events
Explore upcoming events, workshops, networking opportunities, and industry experiences designed to connect and support the next generation of talent.
07/07/2026
Agency Communications Certification
07/13/2026
Expert Series: July Session
07/16/2026
Beat the Brief
Support the Foundation
Your support helps the 4As Foundation create access, opportunity, and career pathways for the next generation of advertising, marketing, media, and creative talent. Through programs like MAIP, scholarships, mentorship, and workforce development initiatives, your donation directly invests in a more inclusive and future-ready industry.
ⓒ AAAA Foundation, INC. All rights reserved.
AAAA Foundation, INC. is a registered 501(c)(3) organization. Donations are tax-deductible to the extent allowed by law. No goods or services were provided in exchange for this contribution.
AAAA Foundation, Inc
25 W. 45th Street | 16th Floor | New York, NY | 10036
