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Melissa Lea of Muster Consulting joins the July 8th 4As New Business Committee Meeting
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Google Ads Mass Arbitration Opportunity
This meeting addressed an opportunity for 4As member agencies and clients to pursue recovery of structural ad overcharges from Google due to Department of Justice antitrust liability findings. Warren Postman, Managing Partner at Keller Postman, explained that advertisers can seek recovery through mass arbitration since Google’s Terms of Service prohibit standard class action lawsuits. The…
Workhacks: Being Your Own Project Manager
Skill Focus: Time Maximization & Personal Agency In the agency world, deadlines don’t move, but priorities constantly do. When you’re managing multiple clients, endless Slack threads, and a mountain of daily tasks, it’s easy to feel like you’re constantly playing catch-up. The secret to thriving isn’t just working faster—it’s learning how to manage your workload…
