Erin Dress is the Co-Founderr of Heartfelt Strategy, a human-first AI change management practice helping organizations close the gap between having AI and actually using it well.
They led digital and omnichannel transformations at Clorox, Unilever, Hazel Health, and Impossible Foods before founding Heartfelt Strategy on a hard-won conviction: the technology is never the hard part. The hard part is the people.
Today they help agencies map where AI adoption breaks down, build the conditions for confident activation, and design the path from access to advocacy.
