Esther *ET* Franklin

Esther “ET” Franklin, Chief Strategy Officer at Publicis Media & Strategic Adviser to the Infinite Roar CEO, is dedicated to driving growth for clients in a rapidly evolving, connected media landscape. Recognized as Advertising Woman of the Year by the Chicago Advertising Federation, ET is an expert at translating complex digital trends – from emerging technologies/platforms and influencer marketing to content innovation – into strategic advantages. She is also a 3x Cannes Lions Festival of Media judge.

ET empowers brands to connect with foundational base audiences and unlock growth with momentum audiences through impactful, data-driven solutions. Within Publicis Media, she architects innovative “ways of working” that foster collaboration and consistency across teams, ensuring clients receive fully integrated, strategically elevated solutions.

Her strategic vision has been instrumental in securing significant new business and delivering exceptional results for Publicis Media clients. ET’s ability to lead and inspire high-performing teams guarantees that every solution is executed with excellence.