Francesca Ferracini, known as Ferra, is an Italian award-winning Group Creative Director at Ogilvy New York. Over her career across Europe and the U.S., her work has earned more than 100 international awards, including multiple Grand Prix at Cannes Lions and other major festivals. Previously, she worked at FCB London and Publicis Italy. Recognized among the most awarded creatives in the Drum World Rankings, she is passionate about simple, insightful ideas and high craft.