Michele Loeper

Michele Loeper is a Principal Strategist at JPL with more than 15 years of experience turning complex business challenges into actionable strategies. Her career spans B2C and B2B work across healthcare, manufacturing, retail and destination marketing, giving her a rare ability to find connections across audiences, industries and ideas. Michele combines rigorous research, human insight and creative thinking to uncover opportunities others may overlook—and to build strategies that align teams, strengthen brands and inspire action. Known for asking sharper questions and challenging assumptions, she brings clarity to complexity and sets a high standard for strategy that is distinctive and effective.