Engaging and motivating agency partners is more than a numbers game.
Bruno Gralpois of Agency Mania Solutions proposes we evaluate the 3-letter acronym KPI.
By changing KPI to keep partners informed, involved, inspired, interconnected, and improving clients can focus on fostering better agency partnerships.
Related Posts
10/22/2026
Inside ANA, 4As and IAB’s Closed-Door Talks on AI, talent Development and Ad Measurement
Login Required
Member Only
10/21/2026
Commercial Email Subject Lines Under Fire: State Anti-Spam Laws and Practical Safeguards
Login Required
Member Only