On this episode of The Professional Services Pursuit Podcast we were joined by the Co-Founder of The Business Model Company, Caroline Johnson. We discussed why 2024 is the year to change your businesses belief system and move towards a revenue and pricing model that provides more efficient, transparent engagements that utilize repeatable products and provide maximum value.
Topics in this episode include:
- The shift towards selling value and the need for change
- Why disruption is a friend, not a foe, and how AI plays a role
- The importance in shifting your belief system in order to change
- Top-down program development and productization
- The hybrid revenue model and its impact on the client engagement model
