Podcast: The Future of Brand-Agency Partnerships with Pam Piligian, Navy Federal Credit Union
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Home / 4As Blog / Podcast: The Future of Brand-Agency Partnerships with Pam Piligian, Navy Federal Credit Union
Published 07.21.2026
Topic
Agency Operations / Business Transformation
Business Development
As technology accelerates and more work moves in-house, what makes agencies indispensable? Pam Piligian, Chief Marketing Officer at Navy Federal Credit Union and a self-proclaimed “agency geek,” explores how agencies can evolve from tactical partners to trusted strategic advisors.
She shares why agencies must become experts in their clients’ businesses, champion the consumer and challenge assumptions around AI, talent and creativity. From the power of an outside perspective to the importance of executing with brilliance, this conversation with Matt Kasindorf of the 4As offers a practical agency roadmap for earning and keeping a seat at the table.
