Agency Financial Fundamentals: Connecting the Numbers That Drive Profitability

Growing an agency profitably requires more than reviewing a P&L. Owners need to understand how the financial and operational drivers of the business connect.

Using a practical agency example, this educational webinar will show how AGI, labor costs, billability and utilization, cost per billable hour, realized rates, client profitability, and staffing capacity work together to drive agency performance. Attendees will learn how to use these measures to make better decisions around pricing, scope, hiring and resourcing, and overall profitability.

The session will also explore how to build the financial visibility needed to identify margin leakage earlier and make more informed decisions as the agency grows.

Speakers

John Callandrello – CEO @ Agency Financial Management

Host: Nicole Rizzo – SVP, Business Intelligence & Insight @ 4As

NOTICE REGARDING WEBINAR SPONSORS

We may provide an attendee list to companies that sponsor this webinar. The attendee list may include the name, title, affiliation, and email address of each attendee. Sponsors may use this information to contact attendees about products or services that may be of interest.