Agency Search Consultants Advice for Agencies

“One-Piece-of-Advice”

4A’s asked industry leading agency search consultants to provide “One-Piece-of-Advice” that the association could share with members as they begin thinking about their 2015 new business plans.

The 4A’s consultant request noted “Based on your knowledge of client marketer needs/wants and industry dynamics what is the one thing that you would recommend that an agency either do or not do that can help the effectiveness of their new business efforts. We’d welcome your advice in any area of the agency search and selection process (prospecting, RFI/RFP submissions, creds, chemistry, presentations, etc.).”

Search Consultant Advice

The advice shared by industry agency search consultants is listed in the document in alphabetical order based on the name of the consultancy.

• AAR|Partners – Lisa Colantuono
• Ark Advisors – Ken Robinson and Ann Billock
• Avidan Strategies LLC – Avi Dan
• The Bedford Group – Kerry Kielb and Jane Bedford
• Drexler Fajen & Partners – Steve Fajen
• External View Consulting Group – Russel Wohlwerth and Gerry Preece
• Hasan + Co. – Hasan Ramusevic
• Joanne Davis Consulting – Joanne Davis
• JLB:R3 – Mary Conrad and Dave Beals
• Juel – June Blocklin and Elizabeth Zea
• MADAM – Michael Lee
• Mercer Island Group – Steve Boehler, Robin Boehler, Barry O’Neil, Matt Driscoll, and Lindsay O’Neil
• Pile + Company – Judy Neer + Meghan McDonnell
• Recommended Agency Register – Steve Antoniewicz
• RCG: Rojek Consulting Group – Lorraine Lockhart
• SelectResources International – Catherine Bension
• Tina Fegent Consulting – Tina Fegent
• TrinityP3 – Darren Wooley
• Bob Wolf Partners/TPG – Dan Pearlman