Now is not the time to stop investing in talent and pushing out big ideas to clients   By Marla Kaplowitz Economists are divided over whether the dreaded “R” word, a recession, is imminent—but what is clear is that times of economic uncertainty are ahead. There are some factors that are out of our control, and […]

In a notice published in the Federal Register on July 26, the Federal Trade Commission (FTC)  is seeking public comment on the proposed updates to its Endorsement Guides (Document ID: FTC-2022-0047-0001), which reflect the new ways that advertisers now reach consumers to promote products and services, including through social media. The Endorsement Guides, first enacted […]

In an August 10 announcement, the Consumer Financial Protection Bureau (CFPB) issued a final interpretive rule to address digital marketing providers that commingle the targeting and ad delivery for financial firms to consumers with the Consumer Financial Protection Act’s (CFPA) exemption for advertising “time or space.” The CFPB rule addresses when digital marketing providers are […]

On July 26, the National Labor Relations Board (NLRB) announced that they had signed a memorandum of understanding (MOU) with the U.S. Department of Justices (DOJ) Antitrust Division to create a formal partnership between the two agencies to better protect free and fair labor markets and ensure that workers can freely exercise their rights under […]

On July 28, 2022, the National Academies of Sciences, Engineering, and Medicine issued a Consensus Study Report evaluating the U.S. Equal Employment Opportunity Commission’s (EEOC) historic, first-time collection of pay data from certain private employers and federal contractors, which was completed in February 2020. Many agencies contributed worker demographic data to these reports. The 277-page […]

On August 19, a federal judge issued a preliminary injunction against a controversial provision in Florida’s Stop “WOKE” Act‒a provision that prohibits Florida employers with 15+ employees from forcing workers to attend diversity, equity, and inclusion (DEI) trainings that would make them feel uncomfortable or guilty about their race because of historical events. The Act, […]

As was expected, the Federal Trade Commission (FTC) published an advance notice of proposed rulemaking (ANPRM) on “Commercial Surveillance and Data Security” on August 22, 2022. The FTC first indicated in December 2021 that it intended to initiate this rulemaking to “curb[] lax security practices, limit[] intrusive surveillance, and ensur[e] that algorithmic decision-making does not […]

While summer might be winding down for most, the Biden Administration’s legislative and regulatory agenda is clearly starting to heat up. Maybe it’s rising pressure from the upcoming 2022 midterm elections or perhaps more permanent staffing and leadership at the helm of federal agencies, but there’s a lot moving, and a lot moving fast. This […]

On August 16, President Biden signed into law the Inflation Reduction Act of 2022, an approximately $730 billion health care, tax and climate bill that represents a sizable portion of the Democrats’ domestic policy agenda. The bill uses incentives for private companies to produce more renewable energy and for households to transform their energy use […]

On August 9, 2022, the New Mexico Taxation and Revenue Department issued proposed regulations explicating the gross receipts tax (i.e. the state’s version of a sales tax) treatment of digital advertising services. The proposed regulations “clarify” that the state’s gross receipts tax applies to providers of digital advertising services whose digital platform may be accessed […]

Recruiting and retaining talent has become one of the most pressing topics for agencies and marketers alike. As a result, it is sometimes challenging to determine a suitable candidate for any given position given the wide range of candidate expertise. Furthermore, finding the right talent in Analytics and Insights can mean the difference between an […]

The digital media market once managed by direct insertion orders (IOs) is now a complex and ever-evolving ecosystem driven by programmatic buying. At its core, programmatic buying aims to simplify and streamline the digital media buying process. In practice however, it is not as streamlined and simplistic as we would aspire. Agencies often have to […]