Women & Diversity

Featured Content

The 4A’s has long been a champion of gender equality and diversity in advertising. Our latest efforts include additional training opportunities, partnerships and a new series to help women and members of diverse groups extend their reach.

See It & Be It Series

New, though provoking content that promotes gender equality and diversity in advertising.

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Glass Ladder Series

Essential training examining the challenges and opportunities of the next generation of female leaders.

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All Content on Women & Diversity

Summer Lovin’ Your Internship

4A's Member

Janet Northen, EVP, Director of Agency Communications at McKinney shares tips to summer interns helping them figure out what their internship can do for them. This summer, the agency will celebrate 20 years of “Mterns,” including the third recipient of the Joni Madison Diversity Scholarship, McKinney’s 10th MAIP intern, and first-ever army veteran Mtern.

The State of Gender Equality in the Media and Marketing Industry in Asia Pacific

Research Services

Campaign Asia-Pacific and Kantar share results of their investigation into gender equality and sexual harassment in the media and marketing industry across the Asia-Pacific region.

A Guide to Progressive Gender Portrayals in Advertising

Research Services

This report from the World Federation of Advertisers examines how women are portrayed in advertising and challenges marketers to stop producing stereotypical ads. The WFA encourages brands to use a more progressive portrayal of both sexes in ads, along with guidelines on how to accomplish this.

4A’s Accelerate 2018 Report

The 4A’s flagship conference, formerly known as Transformation, re-launched this spring as 4A’s Accelerate — a name that illustrates the speed of change required to thrive in today’s ever-changing marketplace.

Getting to Equal 2018: Creating a Culture Where Everyone Thrives

Research Services

Accenture measures people’s perceptions and experiences of their workplaces and identifies the factors that can foster a culture of equality.

4A’s SXSW 2018 – Creativity from Diversity Report

4A’s Chick Foxgrover, EVP, Creative Technologies and Innovation attended SXSW again this year. Here is a report of some of the dominant themes and a survey of the brand activations at this major creative culture event.

4A’s Talent@2030 Report

On March 6-7, Talent, HR and business leaders came together to tackle the real talent issues and explore practical solutions facing the industry today. This report shows highlights from the conference.

“What Gets Measured Gets Done” — Diversity Inclusion Index Info Session

Learning & Development

We are proud to announce that the 4A’s is a supporting partner of She Runs It™ and Diversity Best Practices (DBP) in their creation of the Inclusion and Diversity Accountability Consortium (IDAC) for the marketing and media industry. View the introductory information session here.

4A’s Unveils Enlightened Workplace Certification® Program

The 4A’s has unveiled a unique, far-ranging program aimed at creating safe and productive work environments that create cultures of inclusion, equity, creative dialogue and social transformation. The intent is to support agencies in eliminating discrimination, harassment, bullying, intimidation and retaliation.