Media Channels

Coming in loud and clear.

Cut the static. Clear the air. And get your message heard.
Our resources and research can help you find the just-right wavelength.

How People in Latin America Divide Their Attention While Watching TV

Third Party Content

In this Facebook IQ article, discover how ad campaigns that combine TV and mobile can increase reach in Latin America.

Taking Stock with Teens

Research Services

Piper Jaffray releases its semi-annual report featuring teen shopping behaviors, spending patterns, and top fashion & beauty and restaurant brands.

Economic Value of the Advertising-Supported Internet Ecosystem

Research Services

The IAB tracks the contribution advertising has made to the Internet ecosystem.

B2B Content Marketing: 2019 Benchmarks, Budgets, and Trends

Research Services

This annual report from the Content Marketing Institute and MarketingProfs examines the content marketing strategies and tactics of B2B marketers.

The 4A’s Innovates Its Approach to Events, Driving Tangible Actions Across The Marketing Industry

Marketing & Communications

The 4A’s is innovating its approach to conferences, focusing on events that address urgent issues with tangible actions, drilling-down on industry challenges to better meet the realities and needs of its members in real time. To mark the shift towards action-oriented events, the 4A’s will forgo hosting its industry-wide spring conference in 2019, and will instead host an inaugural Decisions 20/20 forum, on March 25-26, 2019 in Washington D.C.  In addition, due to its popularity, the 4A’s will expand its annual Management Practitioners’ Forum (MPF) to become a standalone event, taking place on April 29-30, 2019 at the W Downtown in Chicago.

Senior Media Preferences

Research Services

Learn about the media habits of those 65+ in this report from MediaLogic

The Podcast Consumer Canada

Research Services

Edison Research surveyed consumers in Canada to learn of their podcast listening habits. The results provide data on the demographics of podcast listeners, consumption trends (time spent, number of podcasts, location of listening), smart speaker usage, and more.

Technology Tracker Q3 2018

Research Services

Ipsos Connect’s Tech Tracker measures the emerging trends and developments in technology in Great Britain. Get the latest statistics on Internet usage, connected homes, smartphones, tablets, social networking, and content consumption.

Understanding Inventory Quality-Thinking Beyond Bots

Research Services

PubMatic provides insights for media buyers and publishers on how to successfully operate in the new programmatic environment. This paper focuses on fraud prevention and practices that encompass inventory quality control.

Transparency in the Programmatic Supply Chain

Research Services

Read this white paper from R3 Worldwide to get a better handle on programmatic media buying transparency.

Zenith Advertising Expenditure Forecasts-September 2018

Zenith predicts global ad spend will grow 4.5% in 2018, reaching $581 billion. In the U.S, ad expenditures in 2018 are expected to increase 3.2%.

Social Media and Hispanics in the U.S.A.

Research Services

Check out this infographic from Global Web Index on the social media habits of Hispanic consumers.

2018 Tech Trends Report

Research Services

The Future Today Institute forecasts emerging technology trends that will influence the advertising, public relation, media, and journalism industries in the year ahead.

Attitudes to Programmatic Advertising 2018

Research Services

This annual survey from IAB Europe looks into the attitudes, adoption, strategies, measurement, and outlook for programmatic advertising in Europe.

Social Media, Social Life: Teens Reveal Their Experiences

Research Services

Common Sense examines the evolving social media habits of teens, including top platforms, affect on personal relationships, cyberbullying, and more.