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Alliance Data developed rules to help brands better connect with Gen Z and Millennial consumers to gain their loyalty.
Discover which U.S. states use the most vacation days and who uses the least in this report from Project: Time Off.
This report from Ofcom contains industry data and consumer behavior for TV, radio, audio-visual, telecoms & networks, Internet & online content, and the postal sector in the United Kingdom. Subjects include communications revenues, household spending, adoption and purchasing of services, the changing TV landscape, and the use of online images.
W Hospitality Group shares its annual report on the growth of the hotel industry in Africa. This year, 41 international and regional contributors reported on the pipeline activity of 418 hotels in 54 countries located in North Africa, sub-Saharan Africa, and the Indian Ocean islands.
A global survey of CMOs and senior-level marketers by Dentsu Aegis provides insight into their perspectives on marketing budgets, digital media, management consultancies, data usage, data breaches, GDPR, working with agencies, how to capitalize on consumer attention, and strategies to stay relevant. Learn more here.
Updated monthly, R3’s New Business League reports highlight the Creative and Media Agency new business activity on an ongoing basis. Here are the PDFs from June 2018 available for all users to view.
This report from CIBC provides an overview of the current economic and financial outlook for 24 Caribbean islands.
Euromonitor has published an excellent global report focusing on how brands are creating interactive experiences to build engagement with consumers.
The Outdoor Foundation reports on the participation of children, teens, and adults, as well as Hispanics, African-Americans, and Asian-Americans in outdoor activities—ranging from running to skateboarding to hunting.