Since 1973, MAIP has helped jumpstart the careers of more than 2,400 Asian/Asian American, Native Hawaiian, Pacific Islander, Hispanic/Latino, Black/African American, American Indian, Alaska Native, Multiracial and Multiethnic aspiring advertising professionals.

Each year, undergraduate and graduate students are selected for a 10-week paid summer internship at an 4A's member advertising agency. Students gain practical work experience, establish key industry contacts, and perhaps most importantly, become better prepared to land a full-time job in advertising when they graduate. At the same time, the program gives advertising agencies a cost-effective way to identify and recruit talented multicultural students.

Upon completion of the program, interns become members of the MAIP Alumni Association, a close-knit family of over 2,400 MAIP graduates that fosters the development of future MAIP interns as well as the professional development of the program’s alumni.