Bill Koenigsberg, President, CEO and Founder, Horizon Media and Chair, 4A's Media Policy Committee
Article Start Date3/27/2012
SubjectAbout the AAAA, Advertising Industry, Events, Media Buying, Media Planning
Measure Up in 2015!Jan 15 | Webinar
Jump-start your media measurement plan! Join Brad Adgate, Research Director, Horizon Media and Chair of the 4A's Media Measurement Committee, for an update on the key trends, challenges and opportunities in cross-media measurement.
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