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Review the latest industry surveys. Read up on the latest challenges and initiatives. Discover what industry issues are being debated on Capitol Hill. It’s all about staying ahead of the curve.

Featured Industry Content

4A’s Transformation | Tuesday April 4, 2017 — P&G’S POV

In his keynote, P&G Chief Brand Officer, Marc Pritchard, explores the possible causes of why it’s been so tough between marketers and agencies.

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Agency Mergers and Acquisitions Have Declined in 2017

It’s a Two-Way Race Between WPP and Dentsu

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Video Ad Spend Study

The IAB and Advertiser Perception examine ad spending trends in digital/mobile video, original digital video, native advertising, cross platform video, and programmatic video.

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Hot Media Topics

Ad Blocking

Business Insider estimates ad blocking could cost digital media companies $10 billion this year. Dive into the issue with our collection of resources and primers, or keep an eye on the latest updates.

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Ad Blocking
Programmatic

eMarketer predicts most mobile display and video ad dollars will be automated by 2018. We understand the impact and have curated a list of resources and learning opportunities.

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Programmatic
Transparency

Explore the issue and discussions of media transparency (or media buying practices). Since 2015, this has continued to be a central point of discussion between agencies and advertisers.

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Transparency

Women & Diversity

Creating opportunities. Destroying bias. Rock on.

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