EL SEGUNDO, CA – Ignited, an independent full-service adverting agency, was recently awarded an indefinite-delivery, indefinite-quantity (IDIQ) contract from the Library of Congress to provide ongoing marketing and advertising services on behalf of the Library’s Office of Business Enterprises and other departments.
The omni-channel marketing support activities provided under the contract will facilitate ongoing communication and interaction with the Library of Congress’ customer base, and aim create a unified voice for the Office of Business Enterprises.
“We are thrilled to have the opportunity to support the public outreach efforts of the Library of Congress. These programs show how the U.S. government is committed to staying connected to people of this country,” said Eric Johnson, President of Ignited.
Services under the up to five-year contract include creative development and production, digital development and production, and media planning and buying.
About the Library of Congress
The Library of Congress is the largest library in the world, with millions of books, recordings, photographs, newspapers, maps and manuscripts in its collections. Its central mission is to provide Congress, the federal government, and the American people with an enduring source of knowledge that can be relied upon to inform, inspire, and engage them, and support their intellectual and creative endeavors. The Library of Congress is an agency of the legislative branch of the U.S. government, and is the main research arm of the U.S. Congress and the home of the U.S. Copyright Office. For more information, visit www.loc.gov.
Founded in 1999, Ignited (www.ignitedusa.com) in an independent advertising agency providing integrated marketing intelligence, strategic planning, creative, digital, experiential, media planning and buying, and social media consulting services. For over 15 years, Ignited has served as an advertising and marketing partner to state and federal government agencies.