School of Visual Arts and Deutsch New York Team Up For “Fund the Change” Scholarship and Mentorship

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Winners to be chosen in early 2021 November 17, 2020—New York—School of Visual Arts (SVA), in partnership with innovative advertising, design, and digital agency Deutsch NY, introduces Fund the Change, a new scholarship for future undergraduate students. Fund the Change will award two incoming freshmen students accepted to the BFA Design or BFA Advertising programs […]

Devika Bulchandani Named CEO of Ogilvy North America & Global Chairwoman of Advertising

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NEW YORK — November 19, 2020 — Ogilvy announced today that Devika Bulchandani has been appointed Chief Executive Officer of Ogilvy North America and Global Chairwoman of Advertising. Devika will be responsible for driving all aspects of Ogilvy’s core business across the United States and Canada which spans Advertising, Brand & Content, Public Relations & […]

Reviving Momentum in Travel and Tourism

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Vladimir Jones’ new article series provides tips for travel and tourism marketers to boost their brands and positively impact bottom lines when traveler confidence returns.

CMO Survey 2020

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The U.S. report from Dentsu’s 2020 CMO survey examines the top challenges and strategies for navigating the new normal.

How FCB Is Building Consistency Into Its Inclusive, Antiracist Culture

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The mission is clear and backed with hard work Read the full article here   This summer, IPG released its 2019 EEOC data in response to industry demand for transparency into agencies’ demographic makeup. And like most holding companies, the numbers showed that a gap remains between advertising staffing and what society looks like. IPG has long […]

Partners + Napier Expands In-House Content Studio with the Launch of Gammut Productions: New Studio Ramps Up Client Access to Creativity in the COVID Age

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  ROCHESTER, NY, Oct. 26, 2020 – Partners + Napier, an integrated creative company serving national and emerging brands, today announced the expansion of its content production capabilities with the opening of a dedicated, custom-built studio space under a new banner: Gammut Productions. Built out over several months, Gammut now occupies over 3,000 square feet […]

Former Major League Baseball and Publicis Media HR Exec Celeste Bell Joins Deutsch New York

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Bell Joins as EVP, Director of Human Resources New York – 10.26.20 – Deutsch New York has announced the appointment of Celeste Bell, EVP, Director of Human Resources. She joins directly from Publicis Media, where she was Vice President, Talent Acquisition since 2019. The majority of Bell’s career experience was with Major League Baseball, where […]

Build Your Brand with Local Influencer Marketing

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Vladimir Jones shares the what, who, how, and why of influencer marketing to help build local brands.  

How Local SEO Can Improve Your Rankings in Local Searches

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Vladimir Jones outlines steps businesses can take to improve their positions in local search results by improving their local SEO.

Leveraging Trends to Increase Revenue

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Vladimir Jones outlines their strategy to increase year-end donations for the American Indian College Fund.

Creative Digital Agency’s InZa Lab Releases 2020 Gen Z Consumer Insights Report

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Download the report here   San Ramon, Calif. (October 21, 2020) — inZa Lab, a Gen Z talent program created by Creative Digital Agency (CDA), today announced the release of its 2020 Gen Z Consumer Insights Report: How Gen Z Confronts Uncertainty. The report provides an in-depth look at how Generation Z (born between 1996-2010) […]

5 Rules for Communicating Data in Digital Marketing

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Vladimir Jones outlines five rules for effectively communicating data.