Chobani Greek yogurt, the New Berlin, New York-based division of dairy product manufacturer AgroFarma chose New York-based Gotham Inc. as its agency of record.

New York-based Gotham Inc announced today that Letitia Jacobs will be joining the agency as its Head of Content/Managing Partner, effective immediately.

The Ad Council and American Heart Association today launched a national multimedia PSA campaign that encourages bystanders to use Hands-Only CPR (cardiopulmonary resuscitation) when an adult collapses and is unresponsive.

Best Western International Inc., the world’s largest hotel chain, has named New York-based Gotham Inc, a unit of IPG, agency of record for its North America business.

Gotham Inc, along with the Nelson Mandela Foundation, is kicking off the first-ever “Mandela Day” set to commence in New York City on Mr. Mandela’s birthday, July 18th, and following suit annually in select major cities throughout the country.

The storylines of the “Yellowbook Moments” ads are based on some of Yellowbook’s most popular search criteria, and the campaign will launch nationally with the first in a series of television spots broadcasting today.

Renowned industry creative leader Marty Orzio has taken the role of Chief Creative Officer for New York-based agency, Gotham Inc.