Nielsen’s Diverse Intelligence Series offers insights and trends that focus solely on diverse audiences’ unique media habits, demand for inclusive content and campaigns, and perceptions of today’s media landscape. The series has become an industry resource to help brands better understand and reach diverse customers. The U.S. Hispanic population is becoming more diverse and intersectional […]

The Pew Research Center provides the latest audience habits, viewership/readership, revenue (including ad revenue), and more for key segments of the news media.

Adam R. Jacobson and HispanicAd examine the importance of data in targeting the Hispanic market. Insights from top Hispanic agency and marketer leaders are featured.

The Outdoor Foundation reports on American participation in outdoor activities—ranging from running to skateboarding to hunting.

This Mintel infographic series examines current beauty trends and shopping habits, providing insights into a variety of consumer segments.

The Hispanic Marketing Council provides demographic profiles and media habits of Hispanic consumers, as well as a list of top advertising, marketing, and media companies specializing in the Hispanic market.

Adam R. Jacobson and HispanicAd provide a concise snapshot of the state of Hispanic advertising agencies.

GLAAD releases its annual study tracking the presence of LGBTQ characters on television.

Mintel provides insights into Hispanic consumers, from media habits to grocery shopping behaviors.

Pew Research Center surveys parents to learn about their parental styles, worries, aspirations, and attitudes. Breakouts by gender, race/ethnicity, and income are included.

Mintel examines consumer snacking behaviors and preferences in its annual infographic.

In this infographic series, Mintel examines attitudes, perceptions, and behaviors of Moms. Insights into Black and Hispanic Moms are included.