The mission of this workshop is to teach women (and men) everything they need to learn at the poker table to be successful and competitive at the conference table.

It is not about gambling. It’s about building confidence, learning to read people, becoming a better negotiator and being assertive and bold at the right time.

PokerDivas teaches players to play to win as opposed to avoid losing. They are not just hearing the message, “be bold, be assertive”, they are actually physically experiencing what that feels like when they play. It is also a lot of fun. No poker experience is required.

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What You Will Learn:
  • Become a better leader
  • Negotiate like a winner
  • Read and interpret non-verbal cues
  • Make on-the-spot decisions
  • Become more bold and assertive
  • Manage risk and recover from loss unemotionally
  • Manage a bully
Workshop Structure:

The group is assembled around tables of 8-10 people. The keynote speaker will take the group through the key elements of poker strategy as it relates to professional and personal development. Each table will have a dealer/instructor who provides hands on-training while the keynote speaker reviews the hands, basic strategy and the fundamentals of play. During the instruction there is continued discussion and exercises illustrating how playing poker enhances business and negotiating skills.

Guests will then take the poker personality quiz which determines their playing style both at the poker table and the conference table. There will be discussion on the four personality types followed by a review of the importance of identifying personality and motivation prior to a negotiation.

Practice hands will be played to get everyone comfortable playing and allow practice for reading “tells” – non-verbal cues.

We will then have a tournament so people can put what they learn into practice. Everyone will begin with the same amount of chips and at the end of the tournament the top chip holders will be designated the winners.

The program is concluded with an awards ceremony including trophies for the top winners.

Please note that this is for education and entertainment purposes. This is not a gambling event.

Workshop Pricing + Logistics:

If you’re interested in purchasing this workshop for your agency, please complete this request form and someone from the 4A’s Learning & Development Team will schedule a kick off call to discuss your needs and confirm pricing.

Note: No out-of-pocket expenses (such as meals, travel, hotel, printed materials, facility space if required, etc.) are included in the workshop fee. Those costs will be billed by the facilitator to agency separately.

About Ellen Leikind:

Ellen Leikind is an expert in understanding the dynamics of women in business. She has an extensive career span in marketing, working for the Fortune 500 including Pfizer and L’Oreal as well as leading companies in the Direct Response industry. She is Vice President, Managing Director of EDL Marketing Group. In 2006, Ellen founded POKERprimaDIVAS, a company that provides corporate teambuilding and leadership programs which empower women to become fearless and decisive at the conference table through the skills they acquire at the poker table. She is the author of POKERWOMAN: How to Win at Love, Life, and Business using the Principles of Poker.

Ellen has been a writer on women’s issues in business for and has been featured on CNBC,, Newsday, and SUCCESS magazine. She has an MBA in Marketing from Fordham University, is a native New Yorker, and avid animal lover.

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