Taking Stock with Teens |

Research Services

Piper Sandler releases its semi-annual report featuring teen shopping behaviors, spending patterns, and favorite brands in a variety of industries.

Marketing to Generation Z |

Mintel provides insights into Gen Z’s mindset, shopping behaviors, and beauty routines in this infographic series.

Marketer’s Guide to African American Millennials |

Research Services

Viant outlines the best ways brands can connect with African American Millennals and lists their preferred brands in a variety of categories.

Insta-branding | The Impact of Instagram on the Orthodoxies of Traditional Branding

4A's Member

Ogilvy examines how smaller brands are redefining the traditional rules of advertising and marketing by using Instagram to connect directly with their consumers.