Cause is Working, Your Marketing Isn’t

Research Services

DoSomething Strategic surveyed Gen Z to learn about their awareness of brand support of social causes/issues/platforms, how they find out about a brand’s association with a cause, and whether a brand’s support for a cause motivates them to purchase from the brand. 

2019 Halo Awards

Research Services

Engage for Good announces the winners of the 2019 Halo Awards, North America’s highest honor for corporate social initiatives and cause marketing.