Thursday, December 1, 2022

BAU: Navigating the Future of In-Game Advertising

There are at least 2.5 billion gamers who are immersed in virtual worlds where no ads are present today. Making in-game one of the most sought-after environments for advertisers to connect with people. Join GumGum’s, CEO, Phil Schraeder, Frameplay’s, CEO Troughton, and Jessica Andersen, Media Supervisor at Mediahub Worldwide, to hear best practices on how brands should jump into the in-game advertising environment.

Sponsored By:
Featuring:
Jessica Andersen
Media Supervisor, Mediahub Worldwide
Phil Schraeder
CEO, Gumgum
Jonathon Troughton
CEO, Frameplay
Moderated By:
Ashwini Karandikar
EVP, Media, Tech and Data, 4A’s

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