Outdoor Participation Trends Report

The Outdoor Foundation reports on American participation in outdoor activities—ranging from running to skateboarding to hunting.

The Beauty Consumer |

This Mintel infographic series examines current beauty trends and shopping habits, providing insights into a variety of consumer segments.

Where We Are on TV

GLAAD releases its annual study tracking the presence of LGBTQ characters on television.

Parenting in America Today

Pew Research Center surveys parents to learn about their parental styles, worries, aspirations, and attitudes. Breakouts by gender, race/ethnicity, and income are included.

Women in the Workplace

This annual study from LeanIn.Org and McKinsey & Company looks at the state of women in corporate America. The report also includes steps companies can follow to create a more fair and inclusive work environment for women.

Lifestyles of Multicultural Young Adults |

Mintel examines the attitudes and behaviors of multicultural young adults, 18-34, as well as their attitudes towards advertising.

Mirror/Mirror: Women’s Reflections on Beauty, Age, and Media

AARP examines women’s experiences with discrimination in every day life and in the workplace.

2022 Asian American, Native Hawaiian and Pacific Islander Diverse Intelligence Series Report

The report finds that in the last two years, AANHPI representation in streaming has almost doubled from 6.1% in 2020 to 11% in 2021. This improvement, coupled with Asian American consumers’ growing hunger for more authentic and representative content (two-thirds of Asians still feel there is not enough representation on TV), present an opportunity for […]

Parents, Kids & Money Survey

This annual report from T. Rowe Price aims to understand the financial knowledge, attitudes, and behaviors of parents and their kids.

Being Seen on Screen: The importance of quantity and quality representation on TV

Explore the representation of diversity and inclusion on TV Demographics 12-09-2021 Nielsen has long been known for counting everyone. Just as we are the measurement standard for the media industry, we are committed to bringing the industry standard for measuring representation and inclusion in programming. As part of our Diverse Intelligence Series, our new report […]