McKinsey & Company outlines five trends shaping the grocery industry in 2023.
Dentsu reports on advertising expenditures in Japan.
Deloitte researches the consumer trends and disruptive technologies that will have the most impact on the automotive industry.
New Research Shows How Rising Observance is Reshaping the Consumer Landscape in Southeast Asia and Beyond For immediate release. Wednesday 21st September. Across Southeast Asia today, generations of Muslims are living vastly different lives than their parents did, shaped by two potent forces: a resurgence of faith and the spread of Western-style consumerism. Today Wunderman […]
Tripadvisor surveyed travelers from around the world to learn travel sentiments, when they plan to travel, and what they’re looking for in a trip.
Sarah Fahim, Gender and Cultural Strategist, ARGONAUT, examines social media messaging strategies from the United States and Pakistan to demonstrate the effects culture has on brand advertising, as well as how a global strategy can be successfully scaled to a local level.