Making the Best Places to Work Even Better

Marketing & Communications

By Marla Kaplowitz President & CEO, 4A’s “Strength lies in differences, not in similarities.” —Stephen R. Covey This month, Ad Age published its 2019 list of the Best Places to Work. Kudos to all the agencies that made the list, recognized for their commitment to their people with the breadth of their offerings regarding benefits, inclusion and employee development. As […]

Campaign US: One-word answers with 4A’s leader Marla Kaplowitz

Marketing & Communications

The trade association CEO tells us what external agencies bring to the table that in-house shops do not.   Originally published in Campaign US, January 4, 2019 by Lindsay Stein, Campaign US To kick off the New Year, Campaign US caught up with 4A’s CEO Marla Kaplowitz to hear her thoughts on the industry overall and what to […]

The Long and Winding Road of Diversity and Inclusion

4A's Member

By Jennifer Risi, Worldwide Chief Communications Officer, Ogilvy At the November 2018 3% Conference, leaders and influencers from across the creative world came together for a week of events, discussions, and networking focused on the divergence of creativity and diversity. Sadly, that intersection is all too uncommon; for those who don’t know, the 3% Movement […]

See It & Be It: Q&A with Cindy Gallop

4A's Member

In our See It & Be It Series, the 4A’s asks industry leaders—who are female or from traditionally underrepresented groups in the ad industry—to provide their personal stories, advice and observations on how to succeed in an industry that is overwhelmingly led by white men. Here is what Cindy Gallop had to say:   In 2016, […]