Immersive, pop-up installation called “The Battle Home” is unveiled in Kansas City, in a partnership of NAR, Veterans Community Project and Havas Chicago VCP built a village of 49 tiny homes in Kansas City, Missouri, and provides comprehensive services to battle Veteran homelessness. “The Battle Home” is an experiential installation and replica of the tiny […]

Group will work to advance CX, provide inspiring guidance and help define careers   NEW YORK, June 1, 2020 — The 4A’s and VMLY&R have launched the 4A’s Customer Experience (CX) Council, gathering the most accomplished and influential cross-industry leaders in customer experience design to help brands and agencies transition into the experience era. “As […]

“When you’re dealing with a situation that has no map, we need to create the map—and the map is created through creativity,” Havas CCO Harry (“Bee”) Bernstein tells The Drum. “I believe in the power of creativity. That’s why I took this career and now…creativity is needed more than ever.” In this interview, Bernstein shares […]

Former Facebook and Leo Burnett executive joins new Chief Talent Officer Allison Ciummei as key hires to strengthen the agency’s leadership team     CHICAGO – With a steadfast commitment to building meaningful American brands through craft and culture, Havas Chicago has hired marketing executive Nicole Laughlin as president of the creative agency. Coming most recently […]

Blake Winfree, Nick Lipton and Adam Vohlidka join the Chicago agency group as Group Creative Directors. Brian Cooper is appointed as Director of Production. Shelby Georgis and Joie Mikitson are promoted to Group Creative Director and Executive Producer, respectively Havas Chicago is bolstering its creative leadership with the appointment of award-winning creative talent to senior […]

Emergent threat looms over popular connected TV Published in Adweek, August 7, 2019 The American Association of Advertising Agencies is poised to launch an anti-fraud playbook to help media buyers steer clear of the pitfalls associated with connected TV as its popularity grows. The guidelines are set for publication next quarter with backing from some […]

The 4A’s has just published Measurement Priorities: The Agency Perspective, the collective points of views across top research leaders throughout the network media agencies. The discussion centers around what a new media measurement solution should include and identifies the agency priorities for a new solution. The industry is at a crossroads when it comes to […]