GroupM’s Joe Barone, Managing Partner Brand Safety Americas, World Federation of Advertisers’ Rob Rakowitz, Initiative Lead, Global Alliance for Responsible Media, and Publicis Media Exchange’s Yale Cohen, Executive Vice President, Global Activation Standards join IAB Tech Lab’s Amit Shetty, Senior Director, Product to discuss brand safety and suitability.   View the full video here

  In an effort to promote reliable and accurate journalism, Ad Fontes Media has created the Media Bias Chart, which scores media outlets on two axes: Reliability and Bias.  Reliability scores are on a scale of 0-64; scores above 24 are generally acceptable, and scores above 32 are generally good.  Bias scores are on a […]

Update to this bulletin and attached documents. For many of us we know that words matter – at their best they can inspire better actions, and at their worst they can cause harm and incite violence. For this reason we are asking all members effective immediately to cease the use of loaded terms used by […]