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PROGRAMMING: Mollie Rosen – mrosen@aaaa.org
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MEDIA PARTNERSHIPS: Alison Fahey – afahey@aaaa.org
More than 300 of the sharpest strategists in the ad business gathered in New York last week for the 20th annual 4A’s Strategy Festival, which was themed “Data + Humanity: Planning Redefined.” Learn more and download the full report here.
Today, the 4A’s, the leading trade association representing the advertising agency business, revealed the winners of its 2017 Jay Chiat Awards for Strategic Excellence at the 4A’s Strategy Festival in New York City. The Grand Prix, which is selected from the Gold winners, was awarded to Leo Burnett Melbourne for their strategy on the “Reword” campaign for Headspace.
Today, the 4A’s, the leading trade association representing the advertising agency business, revealed the winners of its inaugural Inspiration Awards, which recognized the work by companies and non-profit organizations who have brought insights to life through the use of both data and qualitative research practices. The winners were announced in New York City at the 4A’s 20th annual Strategy Festival (Stratfest), designed to explore the new frontier in planning, where data and human insight come together to inspire.
Crispin Porter + Bogusky (CP+B) Boulder, Starcom and Olson Engage Chicago are presented with the Grand Prix for Kraft Macaroni & Cheese – “Blind Taste Test” Mollie Rosen, EVP, Agency Relations and Membership, 4A’s and Sarah Watson, Global and NY Chief Strategy Officer, BBH New York wrap-up and close StratFest 2016. All of the day’s […]
The 4A’s has revealed the winners of its 2016 Jay Chiat Awards for Strategic Excellence at the 4A’s Strategy Festival in New York City. The Grand Prix, which is selected from the Gold winners, was awarded to Crispin Porter + Bogusky (CP+B) Boulder, Starcom and Olson Engage Chicago.
Kerry Flynn, Business Reporter, Mashable interviews Gary Vaynerchuk, CEO, VaynerMedia on Day 2 of StratFest 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.
Virginia Heffernan, Journalist and Author “Magic and Loss” presents “But what is the Internet?” on Day 2 of StratFest 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.
Jay Chiat Regional Strategy Gold Winners, BBH New York present case study for Seamless “Taking Back New York” on Day 2 of StratFest 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.
Jamie Power, Managing Partner, Modi Media presents “Bringing the Power of Data to Television” on Day 2 of StratFest 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.
Jamie Power, Managing Partner, Modi Media presents “Bringing the Power of Data to Television” on Day 2 of StratFest 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.
Jay Chiat Nonprofit Gold Winner, DDB Chicago presents case study for American Cancer Society “Advantage Humans” on Day 2 of StratFest 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.
Ken Muench, Chief Marketing Strategy Officer, Yum! Brands, Inc. presents “The Planning Plot” on Day 2 of StratFest 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.