Women & Diversity

Featured Content

The 4A’s has long been a champion of gender equality and diversity in advertising. Our latest efforts include additional training opportunities, partnerships and a new series to help women and members of diverse groups extend their reach.

See It & Be It Series

New, though provoking content that promotes gender equality and diversity in advertising.

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Glass Ladder Series

Essential training examining the challenges and opportunities of the next generation of female leaders.

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All Content on Women & Diversity

How Gender-Positive Ads Pay Off |

Third Party Content

Facebook IQ studies the effect gender-positive messaging has on consumer attitudes towards brands and brand loyalty.

“See It & Be It”: Wendy Blackburn of Intouch Solutions

4A's Member

Wendy Blackburn shares words of advice for young talent, discusses mentoring and discrimination.

4A’s Names Keesha Jean-Baptiste Senior Vice President of Talent Engagement and Inclusion

Marketing & Communications

Jean-Baptiste comes to the 4A’s after a long and productive tenure heading up talent and HR at Wieden+Kennedy.

Depictions, Perceptions and Harm: A Report on Gender Stereotypes in Advertising |

Research Services

The Advertising Standards Authority (ASA) has released guidelines to crack down on advertising that depicts stereotypical gender roles in the UK. Learn about the current ad regulations, policies and initiations, plus review new findings from research conducted among academics, stakeholders and the general public.

McKinney Names 2017 Joni Madison Mtern Diversity Scholar

4A's Member

UNC Senior Barbrianna Adams awarded scholarship that aims to help diversify ad industry.

Accelerating the Path to Leadership for Women in Marketing and Media |

Research Services

She Runs It examines the career journeys of women in marketing and media industries.

WONGDOODY and MomsRising Launch #IPumpedHere Campaign to Support Breastfeeding Moms

4A's Member

WONGDOODY and non-profit advocacy group MomsRising have teamed up to launch #IPumpedHere, a multi-faceted campaign to drive attention to the serious lack of clean, legal places for breastfeeding mothers to pump when they return to work.

Behind the Scenes: Valerie Graves – Valerie Graves Creative

Ever wonder what it felt like to be one of a few black ad women to work on an auto account a few decades ago? Hear what Valerie Graves experienced while working in a general market (vs. minority owned) agency.

See It & Be It: Sandi Harari of BARKER

4A's Member

This creative leader shares her ideas on how to succeed in advertising if you’re a young person and/or female.