Go Crowdless aggregates Foursquare “check-in” data at 20 of New York’s most popular holiday attractions, to help travellers predict when crowds are likely to be smallest-and the busiest hours to avoid.
Scott Gray brings nearly 15 years of experience in CRM systems, marketing strategy and analytics, business intelligence platforms, system architecture, social and new media strategy and content management to his new position with Allen & Gerritsen as Managing Director, Relationship Marketing Group.
MEC China, www.megclobal.com, a leading media agency, today released their annual forecast of Chinese consumer trends in 2012.
Campbell Mithun’s “Snow Globe” Spot for Toro conveys how universally victimizing a blizzard can feel and, for those with a suitable snow machine (Toro brand, of course), the joy of restoring control.
Draftfcb’s offices in Argentina, Brazil and Mexico turned in solid performances at this year’s El Ojo de Iberoamérica Festival in Buenos Aires, winning a combined total of 11 honors, including four Gold.
Draftfcb Orange County announced today that the creative team of Jamin Duncan, Art Director, and John Witting, Copywriter, have joined the agency as creative directors working on the agency’s Taco Bell client.
Campbell Mithun has won the opportunity to develop brand strategy and cross-platform integrated creative for Wellmark, a health insurance company serving more than 2 million members in Iowa and South Dakota.
Drakoulias, who reports to CEO and President Laurence Boschetto, is also partnering with George Kane, EVP, Worldwide Financial Director, to oversee global M&A activity, including the full integration of all companies Draftfcb acquires.
MEC, www.mecglobal.com, a leading media agency, today named Christian Guinot as President for MEC China.
Giovanni+Draftfcb is part of a new campaign promoting NIVEA’s SUN Top Protection. The action is nation-wide and includes film (30-second and 15-second versions), open TV and Pay TV, radio, print media, regular and spread ads in magazines and newspapers, external media, merchandising and Elemídia.
The IPG Media Lab is the world’s first immersion and exploration center dedicated to bringing the most promising technologies from Silicon Valley & the Innovation Economy together with leading global brands to create solutions for marketing problems.
The Draftfcb Greater China agency won the award after accumulating the highest number of points for advertising effectiveness as judged by a client panel made of such distinguished marketers as Nokia, HSBS and Cofco, among others.
On November 6, The Boston Globe announced that a&g was ranked #4 among small companies in their annual “Top Places to Work in Massachusetts” list.
In her new role as Regional Search Director, Samantha Pearlson will be responsible for developing MEC’s SEM and SEO offer, and ensuring world-class execution across MEC’s regional clients.
KSL Media has promoted numerous executives to keep pace with recently acquired and expanded business in Los Angeles, California, and New York, New York.
In addition to serving as one of the official sponsors of the El Ojo de Iberoamérica Festival, the Draftfcb agency’s contingency will include a host of jurors as well as an address given by Draftfcb Global Retail and Promotions Officer Tina Manikas.
Woodbine announced today that it has not only added a new member to its varied and dynamic team, but that it has advanced its branding and communications capabilities in the areas of web, social and mobile.
Mullen has announced that iRobot Corporation has selected the company as its advertising agency-of-record for North America, following a competitive review.