Phil Cowdell today was named Chairman of Mindshare North America, a new position for the award-winning GroupM media services agency.

Now one of Tampa Bay’s largest advertising agencies, ChappellRoberts was recognized for its ability to retain exceptional, long-term employees and for implementing strong workplace programs.

In this leadership role, Hoffman will leverage creativity and ideas to boost the emotional relevance and effectiveness of Starcom’s media-led experience plans.

In its continuing effort to provide its diverse client roster with a higher ROI (Return on Idea), Gabriel deGrood Bendt (GdB) has hired Dan Hauser as its new Public Relations Director.

For the first time ever, NFC technology will be brought to the streets of the U.S. thanks to a convergent partnership amongst key communications experts, media, technology and content providers.

Bryce Townsend today was named CEO of GroupM Entertainment & Sports Partnerships (ESP), the entertainment and sports consultancy unit of media services agency parent GroupM.

At Mullen, Acosta will lead Performance Analytics specialists to design and execute communications programs that deliver maximum ROI across every media platform and against all target audiences.

Geoffrey Greenblatt, an eight-year media agency veteran with extensive experience in digital game development and gaming strategy, was named Director of Gaming for Mindshare North America, a new position.

Effective immediately, Martin Patmore assumes responsibilities for the development and management of G2’s Asia Pacific business units across nine countries and 16 cities.

The “Flicker” spots—”Flicker” (Brand) (:30) and “Flicker” (BOGO) (:30)—visually demonstrate how different shoes can change your look and how you present yourself to your world.

Michael Fassnacht, President of Draftfcb Chicago, and North American Executive Creative Director, Tom O’Keefe, announced today that Todd Tilford has been named the agency’s new Chief Creative Officer.

A GroupM realignment announcement calls for Christine Fuller, Managing Partner, Director of Implementation at MEC and John Miles, Managing Partner, Director of Investments for MediaCom to move into new leadership roles at GroupM agencies.

The two new campaign initiatives for Farmers insurance include a brand and recruitment campaign designed to increase awareness and consideration among African American consumers regarding their insurance needs and the opportunity to own a Farmers Insurance agency.

On June 21, fourteen volunteers from SMM and KZS exercised their talents in a somewhat unusual fashion-clearing brush from the grounds of a Mercy Haven Community Residence in Bay Shore.

Mindshare went beyond media this year, scooping up a total of three Gold, two Silver and one Bronze Lion across Cyber, Titanium and Integrated, Media and Outdoor categories at the Cannes Lions Advertising Festival.

Digitas, the leading global integrated brand agency, announces key trends from proprietary research-“Affluence in America: The New Consumer Landscape,”-developed in partnership with Ipsos Mendelsohn.

GroupM has developed new guidelines for safeguarding the privacy of consumers using mobile devices in a pioneering effort to introduce a high level of privacy standards to mobile communications.

Draftfcb presented a seminar exploring how creativity works and demonstrating how the tension between science and art can offer unexpected creative solutions that inspire consumers to act.